Neil Simpson                                             +44 7836 536857  neil@neilsimpson.net                         cv   recent work "...he produced outstanding work. He is a talented and imaginative art director, who comes up with big ideas as well as having a great eye for detail. He is also good in front of clients, and works well with the wider agency team. If I were recruiting at this level, I'd employ him now. As it is, I'm going to have to miss out, but you really shouldn't." Paul Kitcatt Creative Partner, Kitcatt Nohr.                     Original letter .......................................................................................................................... • over fifteen years experience above and below the line   • art-based    • conceptually strong • passion for integration   • strategic thinker  • in-depth knowledge of most markets and disciplines Skills: Scamp visuals, design, Mac work to high level, short copy, shooting, editing, music production
History Kitcatt Nohr, Craik Jones, Domain Group, London. Freelance Art Director, London. July '05 – present Clients: Samaritans, NSPCC, LA Fitness, Bookstart, Citroen, National Blood Service, VSO, 3 Mobile, Sky, DiabetesUK, Orange, Royal Bank of Scotland, The National Trust, Click Sargent, PDSA, The Camera Partnership, ABN AMRO, Hoburne Holidays. ............................................................................ Access Leo Burnett, Kenya Creative Director East Africa Nov '03 - June '05 TV, radio, outdoor, press, DM, B2B Clients: Telkom Kenya, Diamond Trust Bank, Population Services International, Johnnie Walker, P&G Always, P&G Vicks, AAR Health Services, Alliance Hotels, Nairobi Stock Exchange, Simba Colt Mitsubishi, Brookside Dairy ............................................................................ Ogilvy One London Freelance Senior Creative Team April '03 - Oct '03 DM, B2B for BT Business ............................................................................ HHM (Hubbard Hiwaizi McCann) London Senior Art Director April '02 - April '03 Press, DM, B2B, Interactive, CRM and DRTV Clients: BT, Norwich Union, Vodaphone, Axa, Ladbrokes, Panasonic, Martell, Toshiba ............................................................................ Soup (formerly CKBT/Cowing Balmforth Trendall) London Senior Art Director July '98 - April '02 ABL and BTL press, outdoor, DM, B2B, CRM, radio, Interactive. DMA award winner for PPP healthcare (CRM category, 2000) Clients: Rizla, PPP healthcare, Procter & Gamble Professional - all brands (Ariel, Ace, Bold, Daz, Fairy, Febreze and Flash), Organix children's frozen foods, Emap, BOC Gases, Tunisian Tourist Board, Motorola, Osram, JMC ............................................................................ Tregartha Dinnie Design Middleweight Art Director Jan '96 - July '98 Press, DM, corporate design, brochures, POS, packaging and website design Clients: Pioneer, KP, Financial Times, Centrum, Dr.Solomon, Pulsafe, Rexham, Firefox ............................................................................ Eastern Counties Newspapers Designer/Art Director Nov '89 - Dec '95 Press ads, headings, logos, corporate ID's, sales presenters, posters and supplements for five weekly and one daily regional newspapers. Photography director for all West Norfolk and Cambridgeshire titles ............................................................................ References "Neil Simpson has played an outstanding role in heading the Access Leo Burnett creative team towards developing what we consider to be compelling and effective communications campaigns for our Supanet and Power Tab brands as well as our Malaria generic communications campaign. Worth noting is his passion for our account, humility and great team spirit which has seen us turn around two relatively huge creative campaigns in an impressive four months." David Walker Country Representative. PSI/ Kenya  Original letter ............................................................................ "Neil played a pivotal role in developing our product branding strategy which contributed to the timely and successful completion of the project. I would like to particularly appreciate his valuable contribution in developing our branding which Neil achieved by acquiring a deep understanding of our bank, our heritage and the market conditions. Neil demonstrated from the onset in his involvement that he understood what business is all about and built the branding which reflected in equal measure the creative as well as business aspects." Nasim Devji Group Chief Executive Officer and Managing Director. Diamond Trust Bank Kenya. Original letter ............................................................................ "Neil Simpson was acting Creative Director for Access Leo Burnett East Africa when the agency acquired our business following a pitch in Jan 2004. Since then we have worked closely with him and his team on several advertising campaigns that have demonstrated high standards of creativity and accurate relevance to the market here in Kenya. His discerning ear gives him the ability to turn what he has heard into effective advertising that has impact on our market. He consistently delivered strong recommendations alongside a variety of options to our briefs and always did so in good time." Bernhard N. Rubia Chief Sales and Marketing Officer, Telkom Kenya. Original letter ............................................................................ "...Neil created good creative ideas that were consistent to our marketing objectives and he created a good information system between our marketing department and the Agency..." Muhoho Kenyatta Chairman, Brookside Dairy (Son of Jomo Kenyatta, Kenya's first president) Original letter ...................................... ...................................... "Neil Simpson has been a dutiful and expert craftsman in the time he was employed at HHM as an Art Director. He has produced a broad range of inspired creative work and has regularly pushed the boundaries of the brief. I would recommend him to work in any creative communications environment." Omaid Hiwaizi Joint Managing Director HHM ............................................................................ "Neil possesses excellent Design and Art Direction skills necessary to create and deliver a project. The work he produces is on time, on brief and accurate. This has made Neil a valuable part of the Creative team. During his employment with us, HHM acquired several new clients and I believe Neil's creative skills and pleasant personality played a part in our growth. Neil worked on the full spectrum of our clients and several pitches - producing some outstanding work. This is due primarily to his ability to quickly master a complex brief. He has a positive attitude, and can accept responsibility to complete a project with little oversight or direction. His excellent Design, Art Direction and presentation skills make him a valuable asset. I would highly recommend him to any company seeking these qualities in an individual." Greg MacKenzie Creative Director HHM				Achievements ....................................................................... DMA Bronze Award 2007 for Booktrust campaign Pitch win Waitrose DM for Kitcatt Nohr 2006 'Freelancer of the year2005' Award from BDG Xchangeteam APA Bronze Award for Kenya Airways 2004 APA Bronze Award for Nairobi Stock Exchange '04 Pitch win Communications Commission of Kenya, 2005 Pitch win Telkom Kenya 2004. Pitch win Personnel Services International, Kenya 2004, then over 95% pre-testing results on their 'Sweet Dreams' ATL campaign Pitch win Diamond Trust Bank, Kenya 2004, then 72% above it's targeted applications rate after campaign launch Pitch win AAR Health Services, Kenya 2004 Pitch win The East African newspaper, Kenya '04 Pitch win Nairobi Stock Exchange, Kenya 2004 Pitch win Panasonic SV-AV10 2003 Achieved 66% over target response rate on Income Bonds B2B mailing for Norwich Union 2003 Achieved 104% over target response rate on BT 'Superheroes' B2B mailing 2002 Pitch win Tunisian Tourist Board, 2001 Pitch win Organix frozen children's food, 2001 DMA Award for PPP Healthcare 2000   Outside work ........................................................................ Music writing and producing. Currently resident producer at New Testament Church Mile End recording live gospel services and working with individual songwriters on R&B/Dance material. Classically trained on Piano from age 10.