PS magazine

Womens magasine featuring fashion/home design articles with the option to buy everything featured.

Line: A new order in womens' magazines.

TV Script 10 secs
'Credit card'

Audio: PP Arnold 'The first cut is the deepest'

Visual:
Open on young man reading joint credit card bill highlighting unusually large total and list of items, most of which are things his partner has purchased with her shared card. Cut to close-up of him with her card where he cuts it in half with a pair of scissors. Freeze as card is cut.

Overlay PS Magazine cover with super: PS. A new order in womens' magazines.

FVO: PS Magazine. A new order in womens' magazines - 'HeÕs going to hate it'.

TV Script 10 secs
'Cut the numbers'

Audio: Man nodding his head to Blondies 'Hanging on the telephone'

Visual:
Open on shot of young man sitting with PS Magazine nonchalantly cutting all the mail order numbers out of each page. Freeze on one of the numbers being thrown into the bin.

Overlay PS Magazine cover with super: PS. A new order in womensÕ magazines.

FVO: PS Magazine. A new order in womens' magazines - 'He's going to hate it'.

TV Script 10 secs
'Dogs dinner'

Audio: Cat Stevens 'I love my dog' (as much as I love you)

Visual:
Open on shot of young man picking up his and his partners mail. On finding her copy of PS Magazine he turns his head and sees their dog sitting at the end of the hall waiting for breakfast. Nonchalantly he flicks the magazine to the dog. Freeze on dogs teeth sinking through magazine.

Overlay PS Magazine cover with super: PS. A new order in womens' magazines.

FVO: PS Magazine. A new order in womens' magazines - 'He'Õs going to hate it'Õ.

TV Script 10 secs
'Bin there'

Audio: Man nodding his head to Orange Juices' 'Rip it up and start again'.

Visual:
Open on shot of young man sitting in living room of him and his partners flat. He notices PS Magazine on table and looks away. His eyes dart back to magazine and there is a slight pause before he goes for it and rips it in half. Freeze on ripped magazine landing in bin.

Overlay PS Magazine cover with super: PS. A new order in womens' magazines.

FVO: PS Magazine. A new order in womens' magazines - 'He's going to hate it'.